Sustainable Recreation & Tourism Coordinators
Welcome to Sierra Works
Sierra Works is a regional initiative dedicated to advancing projects that enhance the recreation and tourism sectors, key drivers of the Sierra region’s economy.
Led by the Recreation & Tourism Industry Sector Coordinators appointed by Sierra Jobs First, our goal is to foster sustainable growth, support businesses, and strengthen local industries through strategic investments and collaboration.
Funded through the California Jobs First initiative, Sierra Works aligns with broader state efforts to drive economic resilience, promote climate-conscious development, and create long-term prosperity for the region.
Serving Amador, Alpine, Calaveras, Inyo, Mariposa, Mono, and Tuolumne Counties
GET CONNECTED WITH FREE TECHNICAL ASSISTANCE
Free Technical Assistance for Sustainable Recreation & Tourism Projects Provided By
Available Services
Project Strategy & Development
Recreation & tourism planning, funding alignment, and policy consultation.
Collaboration & Engagement
Stakeholder coordination, tribal engagement, public outreach, and meeting facilitation.
Messaging & Design
PR support, messaging strategy, graphic design, and GIS/mapping.
Funding & Grant Assistance
Budget development, grant application support, and funding strategy.
Trails & Infrastructure
Ground truthing, trail design, and alignment planning.
JOIN OUR WORKING GROUP
Working Groups for Sustainable Recreation & Tourism Projects Sponsored By
Working Group Sign-Ups
Join a Working Group! We are convening a collaborative Working Group to bring together partners, industry leaders, and community stakeholders to exchange ideas, align projects with resources, and drive impactful solutions for recreation and tourism in the Sierra region.
This is an opportunity to engage in meaningful discussions, share expertise, and help shape the future of our local economy. Sign up today to get involved and be part of the conversation!
What is Sierra Jobs First?
Sierra Jobs First is our new name for this regional initiative, which was shortened from “California Jobs First Eastern Sierra Region” in the Spring of 2024. Not only is it easier to say, Sierra Jobs First reflects the streamlined, collaborative effort to create strategies for job growth, climate resilience, and economic prosperity for our unique region.
California Jobs First (formerly the Community Economic Resilience Fund or CERF) is a Statewide Investment in job creation, industrial strategy, and economic development initiatives to create a greener and more equitable economy.
The state is divided into thirteen separate regions, each with its own process. Sierra Business Council (SBC), a Sierra-based nonprofit, was selected as the convener for what the state defined as the “Eastern Sierra” region, comprising the seven counties of Alpine, Amador, Calaveras, Inyo, Mariposa, Mono, and Tuolumne.
CONNECT WITH INDUSTRY COORDINATORS
Industry Sector Navigators are appointed by the Sierra Business Council to support CA Jobs First
Meet the Team
Industry Sector Coordinators are boots-on-the-ground specialists, deeply knowledgeable about the industries and communities they serve. They provide one-on-one, specialized technical assistance and counsel on Catalyst and Implementation processes and protocols and facilitate representation, engagement, and collaboration within sectors.
